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Do you think Mike, Pete and the rest of the guys at Mervin have inadvertently shaped the way Signal has developed as a brand? Signal and Mervin obviously share a huge interest in pushing the snowboard design envelope by using new materials and shapes.
#Signal snowboards pro
I’ve definitely learned a lot from this experience over the last seven years with Signal, but I feel we’ve stuck to our guns.ģ) I think most people that read this article who know of Signal Snowboards, know of your history as a pro rider, and how as a young shredder you worked at the Mervin factory in Seattle. Not to say it’s all been easy, we definitely are faced with tough decisions weekly. When I was a pro rider, I was always thinking of starting my own brand one day. It’s kind of amazing, we’re hitting our second year of profitability in these tough times and I believe it’s because we’re focused on Signal’s mission of community and slow steady growth.Ģ) It’s fairly apparent that that you’ve adapted to the business element of Snowboarding pretty successfully, but was that transition from snowboarder to businessman a difficult one, and have you found yourself having to make decisions that as a snowboarder you might have criticised? We build our own boards, we’re independent and we grow within our means.
#Signal snowboards how to
It’s a group of friends that are artists, musicians, and pro snowboarders choosing an alternative path on how to run a small business. The name comes from the approach of sending a Signal out to riders. I could fill a page with answers to this question, but to keep it short, we started Signal based on a foundation of community. We spoke to Dave about Signal’s boards, the Signal Huntington Beach Factory, the slick new range of Outerwear and Coffee of all things.ġ) What makes Signal Snowboards different from the hundreds of brands out there? Signal is Dave’s Snowboard brand, it’s cool, understated and pushing Snowboarding products in a pretty unique and positive direction. Snowboard-Review dropped Dave an email and he was more than happy to answer a few questions and let’s face it, Snowboard-Review isn’t Transworld Snowboard Mag… yet. Not only is he more experienced in snowboard manufacture, design and riding than pretty much any other human being on the planet, he’s also a super mellow and approachable guy.